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Thursday, March 17, 2011

7Stalks Consulting LLC - Pulling the trigger.

So I've went off and did it.  I finally pulled my big-boy pants on and started down the road of entrepreneurship.  I don't want to give too much away but here's a quick pitch on what I've done and what we can do.

Carly Fiorina summarized in one sentence our companies mission.
“The goal is to transform data into information, and information into insight”  
Think about this for a minute.  When I started down this road I wanted to define a company which effectively is focused in on multi-dimensional analytics.  I like pulling very disjoined data from multiple sources in order to draw meaning from it.  This has provided a tremendous value to customers and is an incredibly satisfying personally.  So what does this mean?

Say I have a tool which monitors license utilization.  This tool by itself is very valuable - I can track who is using licenses, when the license was taken, and the rate at which licenses are being consumed.  Pretty valuable eh?  What would happen if I could take that data and combine that with data on the individuals.  For example now I know where they physically located, perhaps what department or division they are part of and who their colleagues are. Overlaying these you can break down license utilization by department or location.   We are in the business of transforming data into information and information into insight.

So the journey begins!